The Richmond Football Club is pleased to announce a three-year partnership with the Victorian Responsible Gambling Foundation.

As part of the agreement, the Club has signed the Responsible Gambling Charter.

The foundation helps people affected by problem gambling, as well as their families and friends, and fosters a greater understanding and awareness of the concept of responsible gambling in the wider community

Richmond CEO, Brendon Gale said the new partnership is important, given the popularity of betting markets in AFL and sport.

“Through our new partnership with the Victorian Responsible Gambling Foundation, we’re able to take a lead in helping the community - young people in particular need to understand the devastating risks associated with gambling,” Gale said.

“To join six other AFL Clubs in signing the Responsible Gambling Charter is a strong stance by the AFL community, and we look forward to supporting the Foundation’s initiatives over the next three years at least,” he said.

Victorian Responsible Gambling Foundation chief executive Serge Sardo says seven Victorian clubs have now signed the responsible gambling charter which precludes clubs from having sports betting sponsors.

"Richmond now joins the majority of Victorian AFL clubs who will spread the word about responsible gambling to their fans,” he said.

“We’re delighted that Richmond, Essendon, Western Bulldogs, St Kilda, Hawthorn, Collingwood, North Melbourne and Melbourne Victory are refusing to have sports betting sponsors,” he said.

Importantly, signing the charter means Richmond have committed to refraining from making sponsorship deals with sports betting agencies which would see them promoting gambling to young people under 18.

"The program encourages sporting clubs to maintain a distinct separation between gambling and sporting activities and refrain from displaying sports betting or gambling-related signage in or around the club,” he said.